Differentiate the market: although the market cannot bechanged directly, you can decide to sell to a differentiated, specific,trending group. Just as you can meet needs that are not being resolved with theproducts or services offered in the market, providing a competitive advantage. The competitive advantage of differentiating the market can be observed, forexample, with Conekta , this payment solutions platform understands the Mexicanmarket and demonstrates it by offering online payment solutions even for theMexican population that is not banked. Helping companies to incorporatealternatives to expand in the world of online payments to reach the entireMexican population.
To include this competitive Hong Kong Phone Numbers List advantage, commercial allianceswere created with the OXXO stores where cash transactions are made, alsonotifying the payment in real time: Differentiate the company: making itsvalues, business philosophy, customer service and its image the protagonists atthe time of marketing. An example is TOMS Shoes, being a brand with a greatsocial commitment. Their motto is "We are in business to improvelives", for every shoe they sell, they give away a pair. For every $3 theymake, they donate $1, as well as support many organizations that work withmental health, physical health, education, and more.
If you are thinking of starting or taking your business intothe digital world, the best option to do so is by creating an online store.Having your own e-commerce has many benefits , including the removal ofgeographic limitations . By being on the Internet, your product or servicebecomes accessible to all people regardless of distance. There are differentplatforms to develop your online business store, one of the best known and mostcomplete due to its number of tools and complements is which also has direct integration withConekta so that you can receive payments by credit card / debit, cash andtransfers in a simple and secure way.
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