Shot on an iPhone that explain

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If you're a small business, you don't have to invest in a huge campaign or expensive video production to be successful. In fact, one of the best ways to leverage video is to create 60-second videos shot on an iPhone that explain what you do, why you do it, and how.

A simple but effective strategy is to shoot three what videos, three why videos, and three how videos, all sixty seconds long, then put a dollar a day behind each of them on Facebook or YouTube and mobile number list see which ones get a response, then place more ad spend behind the successful ones. Trend #8 Influencer Marketing Influencer marketing has grown in popularity in recent years as a small business marketing trend. And while influencer marketing is all over the internet airwaves, many businesses have yet to harness its power.



An influencer marketing campaign involves a collaboration between your brand and an influencer, typically delivered through a social media channel. An influencer is usually an influential person with a large following. Therefore, the potential for reaching vast numbers of consumers is likely. It's a good idea to choose an influencer with a substantial number of followers and who is likely to have a following that includes your target audience.