How to optimize your YouTube videos for SEO?

nutrakikko@gufu

Search for relevant keywords Optimize your SEO on YouTube Promoting your YouTube channel A helping hand with the SEO optimization of your YouTube videos? In 2019, YouTube is the 2nd most used search engine after Google. According to official figures provided by Google, in France 37.5 million French people go to YouTube each month, which represents 81% of the connected population. A great opportunity if your company plans to use this platform to communicate about its activity. But how can you optimize your YouTube videos for SEO and maximize the profitability of this medium? Search for relevant keywords Researching relevant keywords, as with any SEO strategy , allows you to produce content that is interesting to users.

Several angles of attack and tools will be useful to you during this investigation. Effective keywords with Google Keyword Planner It is imperative to select the most appropriate keywords for your business, and the most searched for by users for a product or service close to Bosnia and Herzegovina Mobile Number List yours. For this purpose, your main ally will be Google Keyword Planner . To carry out your search, you can: enter a query of your choice; enter the URL of your site or that of a competitor. The tool will then provide you with numerous variations of keywords as well as their competitiveness rate. It's up to you to select the most interesting ones to work on via your video content on YouTube.



Analyze search trends A second way to expand your keyword list is to analyze search trends in your industry . Two completely free and very powerful tools are available to you to optimize your keyword queries. Google Trends The Google Trends service allows you to examine search trends and compare different keywords according to their popularity, over a predefined period and in the geographic area of ​​your choice. Likewise, you can compare these keywords to others in order to select the most relevant ones to improve the SEO of your YouTube videos. By default, Google trends is set to natural web results from SERPs (Search Engine Result Pages).